Olivier Toubia

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Olivier Toubia is the Glaubinger Professor of Business at Columbia Business School, Columbia University.[1] and the Editor-in-Chief of Marketing Science (journal)[2]

Professor Toubia works on innovation including idea generation.[3]

Awards

  • Recipient of the John Little award for best marketing paper[4]
  • 2015 Recipient of the Paul E. Green award for a Journal of Marketing Research paper[5]
  • 2016 Recipient of the INFORMS Society for Marketing Science Long Term Impact Award[6]

References

  1. ^ "Olivier Toubia". Columbia Business School. Retrieved January 16, 2024.
  2. ^ https://pubsonline.informs.org/page/mksc/editorial-board>
  3. ^ "Olivier Toubia, Columbia Business School". Financial Times. 27 January 2011.
  4. ^ https://www.informs.org/Recognizing-Excellence/Community-Prizes/Marketing-Science-Society/John-D.-C.-Little-Award
  5. ^ https://www.ama.org/paul-e-green-award/
  6. ^ https://www.informs.org/Recognizing-Excellence/Community-Prizes/Marketing-Science-Society/Long-Term-Impact-Award


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