Now or Never (Outasight song)

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"Now or Never"
Single by Outasight
from the album Nights Like These
ReleasedMay 11, 2012
Recorded2011
Genre
Length3:37
LabelWarner Bros. Records
Songwriter(s)
Producer(s)Goldstein
Outasight singles chronology
"Tonight Is the Night"
(2011) 		"Now or Never"
(2012) 		"Shine"
(2012)
Music video
"Now or Never" on YouTube

"Now or Never" is a song by American singer-songwriter Outasight. It was released on May 11, 2012, as the second single from his debut studio album, Nights Like These, via Warner Bros. Records.[1] The music video was released to YouTube on September 17, 2012. It was also the official theme song for WWE's 2012 Survivor Series.

Background

"Now or Never" was released for streaming on April 24, 2012, via SoundCloud.[2] The song was officially released as the second single from Nights Like These on May 11, 2012.[1]

In October 2012, students of Samford University posted a lip-dub video of the song, recorded at Pete Hanna Center.[3]

Composition

The song was written by Richard Andrew Conte, Kara DioGuardi and Jeffrey Fenster, while production was handled by Andrew Goldstein, who also co-wrote the track.[4] The song has been described as electropop,[5] dance pop[2] and pop rap.

Critical reception

Jenna Hally Rubenstein of MTV stated that the song, "is the kind of jam that can carry you through a long drive with the top down... Set to a synth-laden, high-energy dance track, the tune begins with O's infectious vocals."[6] William Goodman of CBS News complimented the track with a review title of "Great music meets inspiring moments..." and called the tune "upbeat and catchy."[7] Hypebeast described the track as "an infectious mix of electronic flavor and his accustomed vocals."[8]

Music video

The music video for "Now or Never" was released on September 17, 2012, via YouTube. Directed by Isaac Ravishankara, the video was shot in the summer in New Jersey.[9]

Charts

Chart performance for "Now or Never"
Chart (2012) Peak
position
US Bubbling Under Hot 100 Singles (Billboard)[10] 3
US Mainstream Top 40 (Billboard)[11] 26

References

  1. ^ a b "Now or Never - Single by Outasight". iTunes Store (United States). May 11, 2012. Archived from the original on May 15, 2012. Retrieved June 9, 2022.
  2. ^ a b Scott Shetler (April 24, 2012). "Outasight Drops New Single 'Now or Never'". PopCrush. Retrieved May 4, 2024.
  3. ^ Ben Culpepper (October 31, 2012). "Video: Samford athletes lip dub Outasight 'Now or Never'". ABC News. Retrieved May 4, 2024.
  4. ^ Nights Like These (booklet). Outasight. Warner Records. 2012.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  5. ^ Johan Wippsson (November 20, 2012). "Outasight Premieres Debut Album On Rollingstone.com". Melodic. Retrieved May 4, 2024.
  6. ^ Jenna Hally Rubenstein (April 25, 2012). "New Song: Outasight, 'Now Or Never'". MTV. Retrieved May 4, 2024.
  7. ^ William Goodman (May 16, 2012). "Great music meets inspiring moments in "Now or Never" music video". CBS News. Retrieved May 4, 2024.
  8. ^ "Outasight - Now Or Never". Hypebeast. April 26, 2012. Retrieved May 4, 2024.
  9. ^ Jimmy Brown (September 19, 2012). "Outasight 'Now Or Never' by Isaac Ravishankara". PromoNews.TV. Retrieved May 4, 2024.
  10. ^ "Bubbling Under Hot 100: Week of August 25, 2012". Billboard. Retrieved May 4, 2024.
  11. ^ "Outasight Chart History (Pop Airplay)". Billboard. Archived from the original on November 18, 2021. Retrieved May 4, 2024.
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